The web is alive with rumor about the new strategy in music industry known as �direct-to-fan� (D2F). The main idea is
that a musician or band simply markets and sells its music or other offerings straight to their fans without a third
person.
Though, ordinary ideas rarely have ordinary solutions and many D2F members are finding that running a successful
business is not their forte.
Thankfully, several companies have moved forward and developed innovatory tools to help the process.
Nimbit for example provides a successful direct-to-fan campaign. Their online portal can find out exact statistics about your fan base in seconds and shows you accurately where to focus your
efforts. Another company is R&R World Arena with its music market service. It offers sync licenses which allow for the use of music by companies for television, advertising, film, etc.
Setting Your Goals..
Let's begin with this simple questions:
1.How many fans do you want to attain?
The main point here is to select an acquirable amount of fans. Keep the number medium but remember to challenge yourself as well.
2.When would you like those fans by?
Set the end date of the campaign.
3.How can you measure this?
Choose the way you gonna count your fans. Decide where you want to attract fans (Facebook, ReverbNation, etc.).
4.What resources are you going to choose?
It is always better to focus yourself on popular social networking services, such as Facebook, MySpace, Twitter or Randrworld.com.